Alex Lavidge — Entrepreneurship, Personal Branding and Investing in Yourself (#15)

Alex Lavidge — Entrepreneurship, Personal Branding and Investing in Yourself (#15)


A conversation with Alex Lavidge (owner of Startup Champs). We discuss starting a business, running your life like a business, building a personal brand, validating ideas, getting healthy, books, tech and what it means to create a renaissance life.
RL 15: Alex Lavidge — Entrepreneurship, Personal Branding and Investing in Yourself:
Twitter: @alexlavidge

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Insta: @Renaissance.Life
Daily Blog:
Newsletters: Considerations | Bookaholics

Show notes:
Startup Champs on Facebook

The Company Lab (CO.LAB) – From Idea to Business

The Greatest Generation

The Millionaire Next Door: The Surprising Secrets of America’s Wealthy: Thomas J. Stanley, William D. Danko

Norman Rockwell, Four Freedom Paintings

StrengthsFinder 2.0: Tom Rath

Ikigai: The Japanese Secret to a Long and Happy Life

Superforecasting: The Art and Science of Prediction: Philip E. Tetlock, Dan Gardner

Bold: How to Go Big, Create Wealth and Impact the World (Exponential Technology Series): Peter H. Diamandis, Steven Kotler

Disciplined Entrepreneurship: 24 Steps to a Successful Startup: Bill Aule

Soundview Executive Book Summaries | Business Books | PDF, Audio, Video

Muse™ - Meditation Made Easy with the Muse Headband

Welcome to Optimum Health Institute (OHI)

The Omnivore’s Dilemma: A Natural History of Four Meals: Michael Pollan

Planet on Purpose: Your Guide to Genuine Prosperity, Authentic Leadership and A Better World: Brandon Peele

“You can stumble and fall, make errors and mistakes, but you are not a failure until you start blaming others, including fate, for your results.”
— John Wooden

“People don’t care how much you know until they know how much you care.”
― John C. Maxwell

”What are the better lessons and characteristics of the older generations we emulate and copy that into the future to incorporate our own authentic voice?”

“Like you and what you’ve said in your previous podcast in our conversations if you really want to be a Renaissance person, you've got to invest in yourself and you've got to have those habits and those routines and really understand time management and, and just know how to, focus”

“I think the way to cure loneliness is to know thyself. It's not complicated. Right? And you can only know thyself if you can sit in silence and reflect and write and connect with other people one on one.”

“If you're gonna sell something, people have to see the vision and they have to, it has to be something they can, touch or it has to be tangible.”

“If you are an inspiring entrepreneur, you could do worse than get your start in journalism.

Because journalism teaches you how to ask thoughtful questions and how to do due diligence and how to do your research so that when you do write that business plan or you do put together that strategy, you can really be clear about what do you mean and how do you know. So that you can make calculated decisions moving forward.”

“Before launching a company and be an entrepreneur and a CEO is to be the CEO of your own life. Think about how your own life can be run as a business. What does that look like? Do you as an individual, do you have a board of advisors?”

Do you have a personal brand? Do you have a website where you are sharing your thoughts and your ideas and establishing your own credibility? Do you have just business cards that you're passing around to people that you meet and say, Hey, this is who I am. This is what I'm passionate about. If more entrepreneurs took or aspiring entrepreneurs took the time out to build that personal brand and run their own lives, like a business where not just on the promotion side, but also on the operation side, you're, you're tracking where you spend your time and at the end of each month you sit back and you're like, huh, that's really interesting.”

“Life works when you let it and as long as you do things in the right order.”

“I think it's important to be aware of your decision-making process and because one of the issues where we, I think we all stumble is we, we don't know how to prioritize in a way that aligns with our values and what we really care about, where we're always bombarded with limited time and resources and way too many decisions that we could be making.”

“It's the things you let go that you don't see are the things that change your life.”

“Sometimes the easiest solution is often in the right one.”

“She has a plan. So you're saying it more succinctly than I am. That's the advice is just to make sure that you have a plan. And place that if you are going to do creative work, whether it's, you know, do music or, or do art or do writing or do photography or do film or whatever your creative outlet is, just to be thinking about how that's going to affect your livelihood, how that will impact the people in your life around you.”

“We make the story, we tell ourselves real.”

Three Skills I would want to master:

Statistics / Data Science
"statistics, I think data science, and predictive modeling and that sort of stuff. It's just such a universal skillset that you can apply towards anything."
Grammar & Writing
Music Theory

Parting Question:
How is your trauma holding you back? And how are you healing your inner child?

Action Step:
Sit down with people that you trust, that you look up too, that have done it themselves, and to say how, how can I start first looking at how I can run my life like a business and look at all the different things you want to measure in your life.
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